About

We work with established business media companies and with media entrepreneurs and bloggers to build, produce, market and sell business conferences and media brands.

  • Launch new products that leverage market opportunities while minimizing risk and keeping internal resources sane.
  • Reposition and re-invigorate existing brands and events to increased revenue.
  • Tap into our world-class expertise in conference planning, event programming, sponsorship sales, marketing and attendee acquisition campaigns.
  • Work with an entrepreneurial, innovative, strategic team with deep roots in journalism and media, that knows how to get projects done and is ready to go.

Latest News

Spotlight on Ypulse Books

By Charles
On September 3, 2008

Summer has ended. The kids are back in school. And when they aren’t doing homework, playing sports or just plain chilling, they’re probably in front of a computer or TV set. Or maybe you’re lucky; maybe they’ve got their noses in a book!

Ypulse Books, one of the newer channels produced by Ypulse, which is published […] Read More »

Social Networks Affect Email Marketing

By Tonia
On August 11, 2008

In case you needed any more reasons to start experimenting with social networking, BtoB today reported on a new JupiterResearch report which quantifies the impact of social networks are having on email usage.   In a trend I first heard about at the 2007 Ypulse National Mashup, 22 % of email users said that they […] Read More »

Ypulse Continues to Expand, Announces Youth Marketing Mashup East

By Tonia
On August 8, 2008

After a very successful and exhilarating Ypulse National Mashup in San Francisco this July, attended by more than 400 brand marketers, media/entertainment executives and people in publishing, education and youth-oriented not-for-profits, not to mention quite a few bloggers and other press, Ypulse announced plans for the Youth Marketing Mashup East, to be held this November […] Read More »

Modern Media Designs the Next Gen Media Kit

By Mary
On June 4, 2008

For a just completed project on behalf of InformationWeek Business Technology Network, Modern Media worked with the marketing team to build CreateYourNextCustomer.com, a dynamic new marketing website.

Designed just for technology marketers, the website has all the tools to connect with business technology buyers. Marketers can stay up to date on the latest trends, industry research […] Read More »

How Print and Online Media Connects Buyers With Vendors

By Tonia
On May 27, 2008

Many media brands are investing in surveys to help advertisers understand changing media usage among b to b decision makers. We were recently involved in producing a survey for BtoB Innovator Award Winner Heather Mikisch at Managing Automation, the leading brand for technology buyers in manufacturing industries, which focused on tying […] Read More »